Why Direct Mail is About to Make a Huge Comeback, and How You Can Profit from It
Since 1984, I've seen copywriting evolve, from sales letters to dynamic direct mail packages to video sales letters.
Now, amidst the digital noise of overflowing inboxes and social media feeds, old school direct mail presents a unique opportunity.
With traditional mailboxes relatively empty, there's little competition for attention.
In fact, political mail…